Psyops

psyops - plural noun

psy·​ops ˈsī-ˌäps 

often attributive

military operations usually aimed at influencing the enemy's state of mind through noncombative means (such as distribution of leaflets)

What is an example of a PSYOP?

One example of PSYOPS is propaganda, a type of communication or advertisement that aims to influence a targeted group's way of thinking or decision-making. Ultimately, the goal of a propaganda campaign is to compel a population to take action in line with a specific message by introducing influential information

What do Psyops officers do?

Job Overview (from goarmy website)

As a Psychological Operations Officer, you'll be a master of persuasion and influence, and an expert in political trends, cultural trends, and attitudes of the people in your given area of operation.

What branch is psy ops?

Active Army

PSYOP officers serve in the Active Army and Reserve Component (RC) of the U.S. Army. Active Army PSYOP officers are special operations officers. Active Army PSYOP Forces primary mission is to support Special Operations Forces (SOF).